The Ice Era Is Here

The new era of football isn’t just about cleats and compression—it’s about the full fit. Week 1 of preseason brought serious shine to the field. Justin Jefferson, Shedeur Sanders, and others pulled up in layered chains, grills, and tunnel-ready details that blurred the line between uniform and personal style. The pregame drip doesn’t stop at the tunnel—it’s part of the identity now.

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Ink That Tells a Story

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Offseason Linkups That Broke the Feed